The regulation of child influencers: A profitable playground

5 November 2020

Over the few past years, there has been a professionalization of social media content creators. These creators now have the power to sway their followers, start trends, or serve as role models for their audiences. These individuals, that have such online persuasive power, are called “influencers”. This accruing of power and authority has led to content creation no longer being considered a hobby. In fact, the revenue generated by online content creation is such that it can even become a main source of income. In some cases, influencers can earn thousands of dollars per sponsored post.