Language
  • English
Format
  • Full time
Start date
  • February
  • September
Location
  • Maastricht
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International Business - Strategic Marketing

This programme explores marketing in international business. It combines data-driven strategies, customer insights, and innovation management to develop skills for top-level decision-making in strategic marketing.

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Fits with you?

  • Are you passionate about combining creativity and analytics in marketing?
  • Do you want to create real-world solutions for marketing challenges?
  • Are you excited to collaborate with global teams on diverse projects?

Your future

  • Management and consulting roles in various industries.
  • Strategic positions in both B2C and B2B sectors.
  • Opportunities in research institutions, start-ups, and multinationals.

"UM has provided me with an invaluable experience, both academically and personally. Studying with people from all over the world as well as its unique Problem-Based Learning approach have been essential in preparing me for my professional career."
Anouk Meevis, Vice President Corporate Investments at ING Bank N.V. / Corporate Investments

Is this your future?
Portret Anouk Meevis

Rankings and Recognition

SBE is among the 1% of the world’s business schools to be triple accredited. The School combines a strong commitment to excellent research and research-based education with a focus on our impact on society.
Rankings SBE

Problem-Based Learning

Discover the power of PBL: hands-on learning, teamwork, and real-world problem-solving.
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Amazing education opportunities

Our faculty offers students the possibility to do an exchange or an internship. You can also participate in one of the UM excellence programmes.
Maastricht University students leaving Tapijn building