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On 16 December 2018, I had the pleasure of visiting the home town of my late Italian grandfather, a small hilltop community called Pollenza, in the lesser known region of Le Marche.

Things aren't going so well on Earth. We are suffering from systemic problems. Resource wastage, ecosystem collapse and climate change make it impossible to claim that things on Earth are working efficiently. But the Gnomes have solved all of these problems. 

The results of empirical research show that 82% of consumers read online reviews, not to mention companies, which rely on them to assess their own performance. The utility of the review depends on a number of factors, such as the perceived identity of a reviewer, and the language used.