PhD conferral Timna Bressgott

Supervisors: Prof. Dr. Dominik Mahr, Prof. Dr. Martin Wetzels (EDHEC Business School, France)

Co-supervisor: Prof. Dr. Dhruv Grewal (Babson College, MA, United States)

"Now we’re talking: The impact of artificial intelligence drivers on consumer evaluations and behavior with voice assistants"

 

Click here for the live stream.

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