Dr Marcel van Birgelen (M.J.H.)

Dr. Marcel J.H. van Birgelen is a lecturer at the School of Business and Economics (SBE) of Maastricht University, at the Department of Marketing & Supply Chain Management (MSCM).

Expertises

Consumer Behavior

Services Marketing & Management

Multi-channel Marketing

Career history

1996-1997: Tutor at Maastricht University, SBE

1997-2000: PhD candidate at Maastricht University, SBE

2001-2006: Assistant Professor of Marketing at Maastricht University, SBE

2006-2020: Associate Professor of Marketing at Radboud University Nijmegen, Nijmegen School of Management

2020-2021: Lecturer at Hogeschool Zuyd, Facility Management

2021-present: Lecturer at Maastricht University, SBE, MSCM