Key words: health promotion, cultural sensitivity, community’s perspective, Intervention Mapping, Community Coalition, Jakarta

“A Starting Mark of Health Promotion in Jakarta: Voicing the Community’s Perspective”

This dissertation aims to unravel the important values regarding health and health promotion in Jakarta using a community-based perspective. That is, the perspectives of health-care users and workers are investigated while paying attention to the cultural context of health-related issues. The studies presented in this thesis provide insights on the gaps between people’s expectation and the provided health services. For instance, why people use self-and traditional medicines to treat their illness, and why health-care workers had no time to conduct a proper health promotion programs in their community. To alleviate these gaps, the dissertation suggests implementing a multisector, evidence-based, and culturally appropriate approach in Jakarta that takes inspiration from the Community Coalition and Intervention Mapping framework.