K. Geyskens
Key publications
Schumacher, A., Goukens, C., & Geyskens, K. (2021). Taking care of you and me: How choosing for others impacts self-indulgence within family caregiving relationships. International Journal of Research in Marketing, 38(3), 715-731. https://doi.org/10.1016/j.ijresmar.2020.10.008
More information about this publication