Prof Dr Jos Lemmink (J.G.A.M.)

Key publicaties
Henkel, A. P., Boegershausen, J., Rafaeli, A., & Lemmink, J. (2017). The Social Dimension of Service Interactions: Observer Reactions to Customer Incivility. Journal of Service Research, 20(2), 120-134. https://doi.org/10.1177/1094670516685179
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Belei-Bisping, N. V. T., Geyskens, K., Goukens, C., Ramanathan, S., & Lemmink, J. G. A. M. (2012). The best of both worlds? Effects of attribute-induced goal conflict on consumption of healthy indulgences. Journal of Marketing Research, 49(6), 900-909. https://doi.org/10.1509/jmr.10.0155
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Wuenderlich, N. V., Heinonen, K., Ostrom, A. L., Patricio, L., Sousa, R., Voss, C., & Lemmink, J. G. A. M. (2015). Futurizing smart service: implications for service researchers and managers. Journal of Services Marketing, 29(6/7), 442-447. https://doi.org/10.1108/JSM-01-2015-0040
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Henkel, A., Bögershausen, J., Aquino, K., & Lemmink, J. (2016). The Undesired Discounting Effect of Budget Brands: How Brand Positioning Affects Perceptions of Customer Service Representatives’ Human Qualities. Paper presented at ACR conference 2016, Berlin, Germany. https://www.acrwebsite.org/account/acr-conference-registration.aspx
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Lemmink, J. G. A. M. (2015). Speed of service innovation and the increasing role of real time experimentation. In J. Gummerus, & K. V. Koskull (Eds.), The Nordic School: Service Marketing and Management for the Future (pp. 195-197). CERS: Hanken School of Economics. https://helda.helsinki.fi/bitstream/handle/10138/156531/The%20Nordic%20School%20-%20Service%20Marketing%20and%20Management%20for%20%20the%20Future.pdf?sequence=1
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Recente publicaties