Latest blog articles

Over the last years, the business of influencer marketing has practically exploded. Companies have begun to realise the multiplying factor of having influencers promote their brand through original and entertaining content. However, in combination with this marketing trend, several legal issues have...

As the title suggests: Beyoncé already knew that good faith can determine the fate of one’s actions. This is also true for registering trade marks. One should hence avoid bad faith practices, as defined by Court of Justice of the European Union (CJEU).

Christian Louboutin vs Van Haren Schoenen - The CJEU is to decide as to whether or not the red colour on soles of Louboutin shoes represents an aspect of a shape of the product, in which case it would not be protectable.