Master

Strategy and Innovation

Are you interested in international business? Are you a team player with great interpersonal skills? Are you able to think creatively and find new approaches to old problems? Then the specialisation in Strategy & Innovation could be right for you. The specialisation is part of the master's programme in International Business. It's for students who want to know how to keep companies and organisations competitive through innovation and strategy analysis.

In the dynamic yet uncertain era of globalisation, companies that don't grow through mergers and acquisitions, expansions into new markets, or through the creation of new products and processes, will find it hard to compete. The Strategy & Innovation programme meets this challenge, teaching students how they can create competitive advantage for any sized business by implementing strategic changes and helping the company evolve.

Kickstart your career at our Master’s Open Day

Experience Maastricht University: find out more about one of the most international universities in Europe, immerse yourself in your programme of choice, and explore our beautiful city. The next Master’s Open Day is on Saturday 17 November 2018.

87% of students recommend this programme

Elsevier Best Studies 2017

Innovative teaching at the School of Business and Economics

'Triple Crown' accreditation from AASCB, AMBA, EQUIS

UM is the fifth best young university in the world

Times Higher Education '250 Under 50'
  • We don’t have many lectures, but rather mostly tutorials where we have open discussions and have a lot of presentations and have open discussions
    Maren Ostheim, International Business - Strategy and Innovation

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    • Photo by Maastricht University School of Business and Economics

      Maastricht University School of Business and Economics shared Maastricht University's video.

      3 days 8 hours ago
    • Photo by Maastricht University School of Business and Economics

      Are you interested in starting a master's programme in February 2019? Do you want to find out how marketing and innovations can be utilised to deliver superior value to companies and customers? Study International Business - Strategic Marketing in Maastricht!

      1 week 3 days ago
    • Photo by Maastricht University School of Business and Economics

      Are you interested in starting a master's programme in February 2019? And get an understanding of finance, marketing, consumer psychology, and their interrelations? Find out more about International Business specialisation Marketing-Finance.

      1 week 4 days ago