This skills training is organised as a game in which an international market
is simulated in which six companies currently participate. The game consist of 10 rounds in which a number of firms participate in a (number of) markets. Every day students get feedback on the performance of their ‘company’ and their competitors . The examination of the game consists of a intro-test, a peer assessment and the actual results measured by a number of performance variables; equity ratios, stock price, profit used in the game for the firm in which the student is involved.
The management game serves as a (simulated) real-life application and Integration of the acquired
knowledge from the following 1-st year IB courses: Management of Organisations and Marketing, Economics and Business , Accounting, Strategy, Finance, Fundamentals of Supply Chain Management. Every student is obliged to have an individual Market Place: Venture Strategy licence.
Doelstellingen van dit vak
Apply the knowledge of the courses in the 1st year IB in a simulated real-life business organisation.
Required knowledge for exchange students:
- Knowledge on an introductory level on; organisation, strategy, marketing, accounting, finance and supply chain management
- An advanced level of English.
Instruction Manual Market Place: Venture Strategy ( can be accessed after game license is bought ).