This module covers of the complete idiom of regulation involving valorization of knowledge and IP management; innovation systems (national, emerging, international), R&D, government-university, university-business, entrepreneurship (start-ups, spin-out, spin-in, technology transfer), IP markets, acquisition, maintenance, enforcement and value creation, diffusion and social returns. In particular, the course focuses on new dimensions in innovation law, policy, economics and management. Taught by: Prof. Jan Cobbenhagen (UM); Dr. Wyanand Bodewes (UM); Severin de Wit (IPEG, The Hague); Malte Köllner (Köllner Patentanwälte, Frankfurt); Prof. Meir Pugatch (UM, Haifa U., Pugatch Concilium)
At the end of this course, the student is familiar with the most important aspects of entrepreneurship, intellectual property strategy, management, technology transfer and bridging the valley of death, and is comfortable with taking a role in representing the interests of R&D firms or individual researchers in government-industry, university- business and other technology transfer relations. There will be role plays during the course.
Standard literature plus additional materials (e.g.; Amit and Zott, ‘Value creation in e-business’; Magretta, ‘Why business models matter’, Shane, ‘ Technological Opportunities and Firm Creation’; Shane, ‘Prior Knowledge and the Discovery of Entrepreneurial Opportunities’; Zott, ‘The Business Model: Recent Developments and Future Research’; Somaya, Teece, Wakeman, ‘Innovation in Multi-Invention Contexts’; Conley and Orozco, ‘Intellectual Property - The Ground Rules’; Yoffie, ‘Intellectual Property and Strategy’; etc.)